I just read an article on CNN’s technology news site that gave me a renewed sense of hope…. well, maybe not hope but let’s just say it left a rather favorable impression on me.
You see I’m one of those people who, from time to time, use search engines quite frequently. Given a technical challenge or some programing quirk that needs solving I often resort to my friends the search engines for help.
Google is generally my tool of choice.
In the last year on several occasions I was attempting to do some research and kept landing on websites that just seemed to me to be utter garbage filled with keywords. I’m sure you’ve heard of “those sites” before. Content farms, link building sites…. yada yada yada. An army of websites filled with so many keywords as a means to build search engine results. Early on these websites were merely keyword filled gibberish…. but as with the evolution of the search engine algorithms used so went the evolution of the fake content spewing software and content farms.
I noticed an increasing number of sites I’d land on were an almost readable slew of textual gibberish.
I found it quite aggravating on a few occasions that so many of these websites were showing up in my search results even when I’d try to modify my search terms. Obviously there was some thought put into the creation of those fake sites to trick both the search engines and the people viewing the results so that they’d land on their websites (often laden with google ads or an equivalent).
But with this news that Google was about to make changes to their search algorithms in an attempt to improve the results. Well, I just had to smile.
As the article does mention, I’m sure some legit sites might rank a bit lower…. but in terms of the usefulness of a search engine, it should be vastly improved.
I’ve been looking for a host for a Magento eCom site that I will eventually need to move.
While I can find many hosting companies that seem to offer “Optimized Magento hosting” at attractive prices, I’m having a bit of a struggle finding real reviews.
I’ve found some great info over on the Official Magento Boards, but searching for content on blogs or reviews, in my first hour, I’m coming up quite blank. The forums on the Magento site are probably the way to go. I needed some support before on a plugin we used for shipping and got a great response.
Most of my frustration here is due to the fact that there seems to be so many “ghost” sites out there that are tweeked for SEO for these search terms…. and mostly serve up very general info and tons of adds….
Maybe it’s something that I’ll blog about on here. The hosting provider we go with and what the experience is.
Google has certainly come out with lots of technology that has changed “the game” when it comes to technology. I remember when I first started using GMail way back. They were offering a ton more storage then the 20MB or so that Hotmail once offered… and the 100 MB Yahoo once offered.
Google Apps, Android… they’re purchase and support of YouTube (with the prior Google Video) you name it… They’ve been working hard to push innovation.
Lately, there’s some talk about a new image format that is about equivalent to the JPEG format but is about 40% smaller then JPEG files.
This is huge.
I’m not sure just how long Topsy has been out there, but I just found it today and thought it was pretty cool.
I found it because of a track back I got on an article I wrote on another blog. I looked up what it was about and started playing around.
Topsy is a new search engine that is really heavy on social media. What people are writing about on their blogs, what they’re tweeting about on Twitter….etc.
Looks like a handy tool research tool for anyone wanting to dig into what’s being said about a topic.
Check it out.
YouTube’s partner program starts to offer a new service to it’s partners. Partners will be able to charge rental fees for videos.
I’ve always thought YouTube is amazing. Endless videos and pretty much on any subject you can think of. I’ve spent countless hours searching for all kinds of stuff. From live music clips to “how to’s”… to old Muppet show clips. It’s certainly had an entertainment as well as educational value for me and my daughter (she loves those old Muppet show clips).
A great service like YouTube is a hit in part because it’s made streaming video accessible to anyone with an internet connection for free… and has also offered the ability to have anyone (well pretty much) submit their videos online… easily embed them into their own sites…. get discovered (Justin Beiber??)… and has allow thousands, maybe millions of us to waste a ton of time.
But a service like this that takes a huge amount of bandwidth and server space probably can’t continue totally free forever. Mind you, there will still be countless videos offered for free on YouTube. I think that “free” access is what makes so many online services so powerful and successful.
Monetizing certain videos might just work. I haven’t read much about this yet, but something like this could be quite beneficial to the small independent film makers as well as other more established studios.